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Cowher enjoys 'Paparazzi'

ORLANDO, Fla. -- Steelers coach Bill Cowher was so amused by the attention he garnered with the purchase of a new home in Raleigh, N.C., that he created a name for the local media.

"The Pittsburgh Paparazzi," Cowher said, smiling. "I call them P.P. I respect the fact that football is big (in Pittsburgh), and when you come up winning the championship, everything you do is magnified.

"I'm respectful of it, but at the same time, I think people have to be respectful of what you do with your own personal life."

That is just part of the insanity that has followed Cowher since leading the Steelers to a victory over the Seattle Seahawks in Super Bowl XL on Feb. 5. He's turned down endorsement opportunities, received congratulatory notes in droves and even did a little antagonizing at the Super Bowl parade, when he repeatedly shouted the Cincinnati Bengals' rallying cry in mock fashion.

"Who Dey ... Who Dey," Cowher said loudly and proudly on that day.

"I kind of regret what happened at the parade," Cowher said Monday. "I kind of got caught up in that. The locker room thing (in which the Steelers also stole the "Who Dey" chant) was kind of in our locker room. But I have a lot of respect, and I've said it before, from Mike Brown (general manager) to Marvin (Lewis, coach). The fact is, they won our division, and they're the team we have to beat in our division, because they're the ones who came out on top."

That said, Cowher clearly expects his parade-day chant to become bulletin-board material in Cincinnati when the AFC North foes meet.

"I'm sure the first time we play next year, I will have to relive everything that I did, and I will regret that, and I will apologize at that time. It wasn't done out of disrespect, it was done out of respect. What do they say, 'Imitation is the biggest form of flattery?' That's what I'll quote to them then."

The "Who Dey" chant, aside, Cowher has few regrets since that memorable day in Detroit. He weighed in on a number of post-Super Bowl items yesterday, including:

  • Seattle coach Mike Holmgren's assertion that the Seahawks were forced to beat "the guys in the striped shirts" to win the Super Bowl. "I would attribute some of that to frustration, a little bit what happened in Cincinnati after the game, too," Cowher said, referring to Lewis' disparaging comment about Ben Roethlisberger after he lost starting quarterback Carson Palmer on the first play of a wild-card playoff game against the Steelers. "I understand it. I think time heals all of those (wounds)."

  • The free-agent losses of wideout Antwaan Randle El, defensive end Kimo von Oelhoffen and free safety Chris Hope, in addition to the retirement of running back Jerome Bettis. "Those guys had a presence in the locker room and had personalities that exuded confidence, that exuded purpose, and some people are going to have to replace that."

  • Winning the Super Bowl in his 14th season. "Let's be honest. Every year, you sit back and reflect, and you think, how many times are you going to be asked the question, 'If you don't win the Super Bowl, will your career have been successful?' I've been very consistent in saying no."